And to be fair, I’m sure many people inside the company do and work hard to make it better. Sometimes I wish Twitter the company cared about Twitter the experience as much as its users do.

I talk crap about Twitter because I love it, and I'm not alone. I personally have several close friends because of Twitter, and I credit the site with most of my job opportunities. Twitter may be a hellsite, but it's our hellsite. Paid accounts add tweet scheduling, analytics, support for video uploads, automatic retweeting, and other features. There's support for adding images and links, and you can also preview how your thread will look on Twitter before publishing it. Just hit enter two times to signify when a new tweet should start. Typefully (Opens in a new window) (free with paid accounts starting at $10 per month) makes composing a Twitter thread as easy as typing paragraphs into a word processor.

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